Is It Time to Retire the Org
Chart?
The boxes-and-arrows approach to organisation design
may have outlived its use.
Say
“organisation design” and (too) many people think of boxes and arrows arranged
in a roughly pyramidal shape. Organisation charts are tools for organisation
design, but we shouldn’t confuse them with the design. They offer a high-level
summary of a part of the structure (i.e. what is officially mandated) of a part
of the organisation (i.e. the top two or three layers). Organisation design
involves creating a pattern of interactions amongst all its members that help
accomplish the organisation’s goals, and org charts show such interactions only
in a very coarse manner.
Perhaps
this was all that was feasible before the era of big data. Now that it has
become possible to gather and analyse data at the level of individual employees
and their interactions within teams, networks and physical
locations, relying only on org charts to deal with design is a bit like using
telescopes to study bacteria.
I
have been working with my collaborators and students for the past decade on a
perspective on organisation design that offers designers the equivalent of a
microscope – what I call the microstructural perspective on organisation
design. I am hopeful that microstructural thinking will reach everyday practice
through the usual channels of teaching and consulting work. But for academics
and PhD students interested in the research that underlies this approach, the
details can be found in my new book The
Microstructure of Organizations.
The
microstructural lens
The
microstructural view of organisation design we have developed recognises that every
individual who is responsible for helping a group of people collectively
accomplish something is an organisation designer. This is because any
goal-oriented group of two or more agents is an organisation. This expansive
definition allows us to treat divisions, departments and even teams within
departments as a set of nested organisations. Why is that useful?
Every
organisation, regardless of its scale, faces the same universal problems: how
to divide goals into tasks (division of labour) and how to put the results back
together again (integration of effort). While these problems are universal,
there are many different approaches to solving them, and a set of such
solutions is an organisation’s design. However, recognising the universality of
the underlying problems of organising gives us a common framework to analyse
organisations of all types and sizes, nested or not.
This
framework suggests one important point of departure from current thinking, and
one important similarity. The distinctive feature is that we can think of
structure even in very small organisations (such as teams), and that these come
in a few recurrent patterns (microstructures). In fact, even the most
complicated org chart in the world can be shown to be made up of these building
blocks – they are the “atoms” of organisation design. Microstructures are
useful tools for thinking about organisation design directly, in terms of
interaction between people. They also give us a useful framework to make sense
of the volumes of data about individuals and their interactions that we have
today, and offer a pathway to pilot organisation design changes in small
structures before scaling up.
Structure,
sorting and sense-making
Like existing approaches to
solving the basic problems of design, we look not only at structure but also at
the processes of sorting (which shapes who is in and who’s out) and
sense-making (how members form shared beliefs and understanding about how to
work together).
Structure,
sorting and sense-making provide a basic “palette” of solutions to mix and
match and experiment with. Critically, such a common framework allows us to
cautiously import solutions across contexts as well as to align solutions
across levels of nested organisations. It also highlights that thinking of
design in terms of structure alone is likely to be ineffective, and that any
one structure is unlikely to be useful across organisations unless these firms
are also similar in terms of sorting and sense-making. It’s fair to say that
the sorting and sense-making processes at a tech company such as Google are –
and should be – quite different from those of, say, Renault-Nissan.
Therefore, the design approaches that work for one may fail miserably if
adopted by the other.
In
sum, the microstructural perspective on design takes the consultant’s
“best-practice” preaching approach and turns it on its head: It’s the
problems of organising that are universal, not the solutions. But a
disciplined approach to thinking about solutions comes from recognising the
universality of the problems. This perspective also gives us a way to think
about how we link individuals and the interactions between them to the
questions of design, as well as how to apply the latest tools for analysis
(such as machine learning, experiments, graph theory and computational
modelling).
Phanish
Puranam is INSEAD Professor of Strategy and the
Roland Berger Chair Professor of Strategy and Organisation Design.
Read more at https://knowledge.insead.edu/leadership-organisations/is-it-time-to-retire-the-org-chart-10151#k32qSVQUCZx5pBEk.99
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