These five
Google successes began as employee passion projects
Area 120–Google’s in-house
incubator for
hatching new ideas with the potential to become big businesses–has only been
around for a couple of years. But it attempts to capture the entrepreneurial
spirit that’s helped define Google since the start. Here are five efforts that
came to be because a passionate Googler or two believed in them.
1.
Gmail, 2004: This
groundbreaking email service–with a then-implausible-sounding 1GB of
storage–began as a one-man project by Paul Buchheit, Google’s 23rd employee.
2.
Cardboard, 2014: David
Coz and Damien Henry democratized virtual reality by inventing a VR headset
made out of, well, cardboard–with a smartphone you already owned providing the
screen and processing power.
3.
Google News, 2002: The
attacks of September 11, 2001, prompted Krishna Bharat to create a site for
real-time news coverage, in an era when Google’s search engine was sometimes a
month out of date.
4.
Google Earth Outreach, 2005: When Google Earth was new,
Rebecca Moore used it to fight a plan to log redwood trees near her home. Her
crusade became an ongoing effort to use Google Earth’s mapping visualizations
to “create positive change for people and the planet.”
5.
Diabetic Research, 2014: AI researcher Lily Peng used her 20% time to tune
Google’s machine-vision algorithms to scan photos of eyes for diabetic
retinopathy, which when untreated, can lead to blindness. It’s now undergoing
clinical testing at eye hospitals in India.
BY HARRY MCCRACKEN1
https://www.fastcompany.com/90269308/these-five-google-successes-began-as-employee-passion-projects?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=3&partner=newsletter&campaign_date=12032018
3Dec2018
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