Capital project value improvement in the 21st century: Trillions of
dollars in the offing PART I
A
holistic and practical approach can increase project value by making capital
spending more efficient.
It’s well-known in the industry that
large, complex capital projects routinely run over budget and behind schedule.
One study of 800 major projects (those of value over $1 billion) found that, on
average, projects were one year behind schedule and 30 percent over budget.1 But what’s true for major
projects is similarly true for projects of various sizes, even projects as
small as $10-$20 million.
There is an art to
project delivery—one that is shaped by critical factors like good leadership, technologies, and even financing models. But
another component can also provide greater efficiency and effectiveness to all
projects. Project value improvement (PVI) rigorously
identifies tools, management practices, and capabilities that optimize a
project’s financial value from early concept to front-end engineering design
(FEED).
PVI integration could recover trillions over
time
McKinsey analysis
estimates that global capital spending will total $77 trillion between 2018 and
2023, which places the annual value of that spending at more than $10 trillion.
Historically, owners that rigorously integrate PVI have realized in excess of
10 percent of project value in savings. That means if PVI best practices were
implemented at scale, an annual benefit on the order of $1 trillion is
possible.
PVI is a systematic
method used to improve a project’s financial value or cashflow. This process
most often involves reducing its capital or operating expenditure; increasing
its output; or accelerating its completion date so it becomes profitable more
quickly. The crux of PVI lies in a comprehensive, “no stone left unturned”
approach to identifying and evaluating creative alternatives to a project’s
economics, with the goal of achieving a higher project return.
Currently, PVI
practices are only being applied intermittently. But the few project owners
that do regularly practice PVI achieve significant monetary and temporal
benefits, gaining considerable advantage over their competition.
Consider this example:
A global mining house planned to build a $7 billion greenfield project in a new
geography, with the goal of market expansion. However, cash constraints created
challenges in scoping the project. The management team embarked on a rapid
six-week process of pressure testing each element of the project, maturing the
best ideas and developing a plan to embed them into the base project design.
They also revisited multiple elements of the project to look for additional
opportunities to reduce costs.
In full, the effort
generated more than 100 new ideas and actions to optimize the project.
Implementing these ideas resulted in a new processing plant configuration that
improved operability, maintainability, and constructability; realized more than
$1 billion in capex reductions through reductions in quantities and
specifications as well as the use of preassembly and prefabrication; and
improved net present value (NPV) by 60 percent.
PVI’s origins and evolution
PVI began in the 1950s
as “value engineering,” where an engineering department’s technical solution
aligned seamlessly with the economic realities of the business case. With both
working in concert, efficiencies were achieved.
Value engineering next
evolved into the Stage Gate Process (SGP), a systematic implementation of rigor
into the extraction, processing, and other capital-intensive industries between
the 1990s and early 2000s. The SGP improved the predictability of project
performance in terms of both capital expenditure and delivery timeliness.
In the 2000s, this
changed. With that era’s capital project boom, best practices took a back seat
to schedule acceleration. Project owners rushed to bring projects online. Not
surprisingly, this lapse in project-development fundamentals led to the rise of
overbudget and behind-schedule project delivery performance.
A mining executive
observed: “During the last commodity boom, many mining projects were rushed.
They struggled to get talent and resources. Because of that they abandoned many
of the typical good practices including a robust stage-gate process with
independent and objective analysis and vetting. A lot of bad practices went
unchallenged.” Today, two entrenched cultural mind-sets continue to frustrate
attempts to improve performance.
First, PVI is commonly
viewed or performed as a one-time exercise applied only at the final investment
decision of a project. Most owners do not, however, view it as a rigorous,
ongoing process that must be applied throughout a project’s lifecycle. When PVI
is relegated to later project stages, it is often left undone or only partially
complete, abandoned in lieu of scheduling considerations.
Second, after two
decades of industry history where PVI practices have been scarcely applied,
there now exists limited organizational talent and a lack of institutional knowledge
about the implementation and rewards of PVI.
A large defense capital
project executive explained: “Little institutional knowledge of capital project
value improvement is to be found in my organization. Value improvement is a
one-off effort when there is push from the top, but not something people do and
think about daily.”
Reimplementing the wheel: PVI for the next
generation
There are no silver
bullets to delivering projects with poor returns. But there are solutions. And
the greatest outcomes can only be achieved through a holistic application of
PVI. While any one aspect of PVI can improve a project, only a comprehensive
PVI implementation can optimize an entire project.
We generally group the
elements of project delivery into three categories: mind-sets and behaviors,
management systems, and technical systems.
Mind-sets and behaviors
Treat capital as if it is your own
First and most
essentially, employee mind-sets and behaviors must align with strategic
business objectives. Without that fundamental principle, real, sustainable,
organizational change will not occur.
Each discipline within
the organization must understand its role within the context of the broader
objective. To accomplish this, leadership and/or a leadership-appointed PVI
manager/team must drive the PVI process, communicating and reinforcing expected
behavior for each group through formal processes embedded throughout the
culture. The value of this cannot be understated.
To ensure lasting PVI
cultural integration, owners and project teams must require every project to
undergo PVI review. In addition to project savings, this trains staff and
reshapes culture to incorporate the PVI philosophy in all future projects and
take ownership of the capital deployed in each one.
An agrichemicals company
in Europe had placed a critical project on hold for three months due to
escalating cost estimates. After reviewing the project rationale, the project
team—including discipline engineers and plant representatives—held a two-day
workshop in which they interrogated the existing project design and developed
potential alternatives. They generated more than 60 ideas to improve the
project. 25 of those ideas were prioritized and implemented into the revised
plan, resulting in a 15 percent improvement in NPV. In addition to the
quantifiable savings, the exercise instilled a cultural expectation of true
ownership for project team members to challenge each other’s assumptions in a
drive to improve design.
Independence and de-biasing
Unconscious bias is
well-documented in many forms: from confirmation bias, where one tends to
interpret evidence as affirming one’s existing theories, to anchoring, where
one disproportionately relies on an initial piece of information. It is no
surprise that such biases complicate capital allocation, which involves making
choices amid significant uncertainty.
No amount of analysis
can counter biased decision making, but world-class organizations formalize
dedicated systems and processes to reduce it. For example, designating a PVI leader
who is not closely associated with the project team or owner can inject more
objectivity into the PVI process. Independence can also be achieved through
approaches such as:
·
Simulating red
team-blue team exercises in which an independent group plays a deliberately
adversarial role in challenging a point of view
·
Conducting premortems
in which teams imagine a project has failed and work backwards to determine
root causes
·
Deploying central
project decision support and scrubbing teams who are responsible for
identifying and interrogating bias
The most successful
de-biasing systems maintain the appropriate level of tension between the
independent challenger and the project owner’s institutional knowledge.
CONTINUES IN PART
II
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