Batteries Sans Smarts Get Power Banks Charged Up
THE BACK-UP Fast-draining
batteries boost demand for on-the-go charging options
For the critics, Apple has left
something in the new iPhone to harp on: the battery.
One reviewer called the iPhone 6s
a very good phone ruined by “rubbish battery life“. This, in fact, is a
problem area across the smartphone spectrum, with a juicier battery remaining
the perennial wish of the user.
As battery technology failed to
keep pace with an increasingly smarter smartphone, handset manufacturers have
resorted to workarounds, such as making the phone frugal on energy to
shrinking the rest of the hardware so that there is space for a bigger
battery. But since these alone won't fulfill the energy demand of today's
phones with HD screens, high-pixel-count cameras, video streaming,
self-updating apps, gaming and more, an entire industry has emerged too,
offering a whole lot of stuff from fast wireless chargers to power banks to
keep the increasingly gorgeous and slimmer smartphone awake.
“Nearly 30% of our annual
smartphone unit sales have power banks bundled in,“ said Alok Gupta, managing
director and chief executive of The Mobile Store, India's largest cellphone retailer.
The advent of 3G and 4G services, which are data-centric and so power-hungry
as well, has boosted demand for stuff like power banks, he said.“Two years
ago, less than 1% of our annual smartphone sales had power banks bundled in.“
While buyers do want phones with
longer battery life, looks often steal the show and the slimmer ones are
preferred more, say industry executives. That is limiting the room to fit in
a more powerful battery . Longer battery life would mean a larger battery ,
and a thicker and heavier phone that the typical customer won't like, they
say .
“Two out of three consumers prefer
slimmer smartphones vis-à-vis phones with bigger batteries that are thicker,
which prompted us to explore ways to optimise a smartphone's operating system
to make it run longer,“ said Navin Chawla, vice-president and products head
at local smartphone maker Lava International. Battery technology “is still a
long way from providing ultra-slim, higher capacity variants that can be
economically produced and are safe“, he said.
Micromax, India's No 2 handset
maker, said despite intensive research on packing in more power in slimmer
cells, it has yet to see “concrete results“.
That means, heavy smartphone users
like former school teacher Payal Chattopadhyay would continue to be
frustrated by the battery that drains out every few hours. “I WhatsApp a lot
and love shooting and sharing photos with my smartphone and it's very
frustrating when the battery drains out real quick after I've used the flash
a bunch of times and uploaded photos,“ Chattopadhyay said. “There's clearly a
gap in what top smartphone brands offer by way of battery life and what 3G4G
customers actually require,“ she added. “There's a need for smartphone
batteries to evolve,“ said Manish Sharma, managing director at the local unit
of Panasonic, a major smartphone battery manufacturer. Researchers are trying
to find ways to improve power capacity, optimise hardware and software, and
come up with faster charging solutions, he said.
Smartphone vendors and ecosystem
partners such as US chipmaker Qualcomm are indeed developing fast wireless
charging, software upgrades and gadgets like power banks to deal with the
problem, but these steps don't address the real issue of adding more punch to
the battery itself.
Chinese smartphone maker Xiaomi
said it has designed one of “the smallest and thinnest motherboards“ for its
flagship Mi 4i range of smartphones to make space for “a huge 3120 mAH
battery, which can run for a day and half with normal usage.
Motorola and Lenovo, along with a
clutch of smaller brands such as Mitashi, Philips, Gionee and Xolo, have come
up with phones with strong battery capacities, ranging between 3900 mAh and
5300 mAh.But these products are heavier and not among the most popular
choices of the smartphone user. The iPhone 6s has a modest 1715 mAh battery ,
lower than the older iPhone 6 that has a battery strength of 1810 mAh. The
fancy Samsung Galaxy S6 has a 2550 mAh battery . Higher the mAh, or
millampere-hour, the better the battery capacity . The companies though say
upgrades in the phones have made them run longer than earlier versions.
Samsung, the global and India
market leader in smartphones, and Qualcomm said one of the areas they are
focusing on is superfast charging technology.
Samsung's adaptive fast charge
technology enables a Galaxy S6 user to get four hours of usage by charging
the phone for 10 minutes and a 50% charge in 30 minutes, said a Samsung
Electronics India spokesman. The company is also applying a new method to
“significantly enhance the capacity of lithium-ion batteries“
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Kalyan Parbat
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ET10OCT15:
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Saturday, October 10, 2015
BATTERY SPECIAL..................... Batteries Sans Smarts Get Power Banks Charged Up
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