Saturday, December 13, 2014

TIME's Best Inventions of 2014 ................... 22. The Coaching Basketball

    • TIME's Best Inventions of 2014

      22. The Coaching Basketball


    94fifty smart sensor / $200
    Available at 94fifty.com
    In sports training, as in business, there’s no more valuable asset than data. That’s why hoops pros use high-tech equipment to monitor everything from passing patterns to fatigue levels. This basketball aims to re-create those perks for casual players. It comes embedded with nine sensors and a Bluetooth chip that sends performance data to a mobile app—allowing players to measure, say, the arc of their jumpshot. If something’s off during game play, the voice of a coach (via the app) can even implore you to “go faster” or “snap your wrist.” “We get excited when we see someone improve,” says Michael Crowley, whose company, InfoMotion Sports Technologies Inc., makes the 94Fifty Smart Sensor. And apparently, that’s happening a lot: Crowley says InfoMotion has sold close to 100,000 balls.

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