The World's Most Innovative Companies 2014 RANK NO.1 Google
For becoming a $350 billion giant that lets loose almost
too many innovations and milestones to count.
By David Lidsky
HEADQUARTERS
Mountain View, California
Mountain View, California
The most
successful Internet company of our time turns 16 this year. Much like a
teenager trying on various identifies, it's determined to be more than a search
engine, although Google is best known for that deceptively simple function, and
more than an advertising platform, although the vast majority of its revenue
comes from ads.
As the
cost per click--the rate advertisers pay for an online ad--continues declining,
Google is pursuing projects that could reinvent the company--and society. For
its breadth, ambition, and relentless spirit to keep creating the future,
Google tops our 2014 list of the Most Innovative Companies in business. This is
the second time that Google has earned the No. 1 spot. The last time was in
2008.
Many of its current projects or milestones are life-changing, or aim to be:
Many of its current projects or milestones are life-changing, or aim to be:
Calico, a spin-off company, working to extend the human
lifespan.
Google’s autonomous vehicles, which reached the 500,000
driver-free mile benchmark--incident-free.
Google Fiber, which is bringing gigabit Internet service to Austin,
Texas, and Provo, Utah, inspiring Los Angeles and Louisville, Kentucky, to
follow.
And much
of Google’s work changes our daily lives through shear convenience:
Glass, which is making wearables the next computing trend.
Shopping Express, an experiment in same-day delivery
with national and local retailers.
Google Now, which reminds users when their favorite band or author
has a new release and when the last train is leaving--before it's too late.
No comments:
Post a Comment