Where is 3D Printing going?
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Dr
Jordan Brandt plays the role of futurist, working on things like
the World's first 3D printed car, Autodesk's open source framework
and their 3D printer. In an exclusive interview with Krishna
Bahirwani, Dr Brandt, Manufacturing Technology Futurist, Autodesk,
reveals his journey to becoming one of the most established
figures in the 3D Printing worl
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Tell me about your journey
from Horizontal Systems to Autodesk.
Obviously it’s a big change
going from a startup to a large company, but the amazing part was
that we were able to tap into such broad resources and deep
expertise. With such a focus on products and technology, we often
forget about how many brilliant people there are behind the scenes
making it all happen. On a personal level it allowed me the
freedom to investigate other areas of research that I didn’t
previously have time to do, which is what brought me into the
current futurist role.
You have experience in
diverse fields ranging
from architecture and
aerospace engineering to cloud computing, was this your intended
career path or is this something that happened organically along
the way?
I wish I could say that it
was part of a grand strategy, but it was really just a result of
following passions and opportunity. There were many great mentors,
friends and colleagues over the years that influenced my
direction. Regardless of the domain, the common theme for me has
always been designing and making stuff, whether it’s building a
business or a mobile factory. I’ve never been a firm believer in
industry verticals, and technology is accelerating a convergence
across engineering disciplines.
If you had to hand out one
life lesson to those starting out in technology, what would it be?
Creativity and passion are
your best assets. Use them purposefully.
Tell me about your work in 3D
Printing?
3D printing is an
increasingly broad domain; my near term focus is in additive, or
augmented, manufacturing in which 3D printing complements existing
digital processes. Injection molding, composites fabrication and
casting are all being revolutionized right now and the
opportunities really seem endless. Too often we idealize the Star
Trek replicator and forget how the technology is transforming
industry today.
What can this maker movement
that seems to picking up pace, mean for India?
I can’t think of a place
better suited to be revolutionized through makers than India. I’ve
only spent a week in Mumbai, but the resourcefulness and creative
solutions that I see in the streets is amazing. This morning we
did a tour through Dharavi that demonstrated the power of natural
born makers. Those slums are really a network of micro factories;
clothing, aluminum, pottery and plastics all being manufactured
and recycled right in the heart of the city. In particular I think
there is great opportunity to manufacture 3D printed goods in
Dharavi. Instead of exporting recycled plastics as a commodity, we
should empower them with the tech to produce valued added products
to be consumed locally here in Mumbai. What could that do for
their micro-economy?
What is distributed
manufacturing and why do you believe it is important?
There is a strong analogy to
be found in telecommunications right here in India. Instead of
investing in landlines and massive infrastructure to connect rural
areas, you have successfully ‘leapfrogged’ into mobile
technology. Similarly, the cost of capital to manufacture products
is dropping precipitously. Instead of centralized factories,
massive ports and transportation networks, the trend will be
towards smaller, distributed digital factories located much closer
to the point of demand. This creates a more resilient and agile
production capacity that can respond to local needs and increases
transportation efficiency up to 2,000% by shipping raw material
versus packaged products. In the end, people will get products
designed specifically for their need using far less energy.
DNA141110
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Monday, November 17, 2014
TECH SPECIAL....................... Where is 3D Printing going?
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