LINKEDIN SPECIAL One LinkedIn Employee’s Insider Tips For Job Searching
On The Sly
There are a few things in life that bring
about extreme levels of stress, and looking for a job typically makes
the list—which also includes moving, wedding planning, and way at the top,
having a new child. Those are all things about which friends, family,
and coworkers all usually have lots of advice to share. But since I work
at LinkedIn, I’m asked for job-hunting tips more often than any
others.
And since these days, more people than ever
appear to be conducting job searches more
casually than ever, my advice usually starts
with a no-brainer: Activate the “Open Candidates”
feature we launched last year. It’s the
simplest way to let recruiters know you’re open to hearing about new
opportunities—this way they’ll come to you—without having to publicize that
fact to your whole network. And we’ve found that the millions of LinkedIn
users who have done so double their chances of being contacted by a
recruiter.
So let’s say you’ve already done that—now
what? Here are a few additional steps to take to make sure sure you’re
putting yourself in the right place, at the right time, for the right job.
1. UPDATE YOUR PROFILE (OR AT LEAST THESE THREE
PARTS OF IT)
The first thing someone does when they meet
you is Google your name. They want to know as much as they can about you
without having to ask. So update your LinkedIn profile
with an eye to what recruiters are looking for. Even if you don’t have time for a top-to-bottom makeover, these are
three boxes you should be able to tick after a quick spit-poli
- It’s
simple. Our
data shows that having a standard job title on your profile (e.g.
“software engineer”) rather than a cleverer one (e.g., “coding ninja
warrior”), makes you 45% more likely to be messaged by a recruiter. Some
experts suggest writing a more
compelling profile headline, but it’s not necessarily an either/or;
you can add something more personal as long as you’ve already covered your
bases with a job title that’s likely to be found in a keyword search.
- You’ve
included your headshot. Having a professional headshot is
key to getting noticed, even after you’ve identified to recruiters
that you’re open. LinkedIn members with a photo are 10 times more likely
to receive an inMail message than those without one.
- Your skills
are easy to find. Those few sentences in the headline
and summary fields at the top of your profile make you six times more
likely to receive inMail than those who haven’t bothered to fill them
out—but don’t stop there. Take a few moments to list your main skills on
your profile, and you’ll be 20 times more likely to get noticed.
2. TAKE ADVANTAGE OF WARM LEADS
I’m a part of the small yet powerful alumni
network for my alma mater, Bryn Mawr College, a women’s liberal arts college
outside Philadelphia. About a year and a half ago, a then undergraduate at Bryn
Mawr contacted me on LinkedIn. She was considering an associate product manager
role and wanted advice on the hiring process. I was more than happy to chat
with her, and she’s now happily employed at LinkedIn and crushing it on our
product management team.
That’s the premise of “warm leads”—leveraging
your network to get an “in” at your next company. This isn’t the same as
securing a referral (that undergrad didn’t shoot me a note asking me
point-blank to recommend her for the job), but it can often lead to them.
According to LinkedIn’s Global Recruiting Trends, almost 50% of companies say their top source for quality hires is
employee referrals. So once you’ve checked the open feature and polished up
your profile, your next step is to take advantage of your network and find things
in common with your connections. Then start asking questions—about the company culture, what it’s like to work there, the hiring process, you name it.
3. GET ACTIVE, AND STAY THAT WAY
One of the most common mistakes people make
is frontloading all their effort in kicking off their job searches, only to
lapse shortly afterward. Job hunting takes time, and you need to stay relevant
throughout the entire process. Sharing content and adding (the right) connections on LinkedIn is often all it takes. The point is simply to
signal to a recruiter that you haven’t just created a profile years ago and let
it lie dormant—recruiters want to know that there’s a good chance you’ll
respond so they’re not wasting their time reaching out to you.
So consider occasionally publishing a quick
post or update every now and then, sharing your professional point of view on
industry matters—and not just on LinkedIn. Take to Twitter or Facebook to do
the same, wherever it’s appropriate. This also helps you stay up to date
on what your connections are doing and thinking about, whether they’re
celebrating a job anniversary, or just started a new job, and so on.
If recruiters can find clear evidence that
you’re active in your industry, they’re more likely to contact you, whether
you’ve been at your job for five months or five years. Today, letting them
(and the rest of your network) know that you’re open to considering new
opportunities doesn’t actually take much heavy lifting, and it doesn’t have to
compromise your current situation, either. Taking just these three steps can
help you stay ahead of the competition—even if you’re wary about letting people
know you’re competing in the first place.
BY ALEXIS
BAIRD
https://www.fastcompany.com/40402905/one-linkedin-employees-insider-tips-for-job-searching-on-the-sly?utm_source=mailchimp&utm_medium=email&utm_campaign=fcdaily-bottom&position=4&partner=newsletter&campaign_date=04052017
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