From the CEO's desk
When it comes to business,
these corporate bosses know that it's not enough to just engage your customers
and investors. You also need to communicate with another set of people -your
employees. From Kunal Bahl to Tim Cook, here's what their letters to employees
can teach you
Tim Cook, Apple CEO Letter lesson: Take a stand
When US President Donald
Trump announced the immigration ban, it riled many people -including Cook,
whose employees would be directly affected by the restriction. But instead of
side-stepping the topic, the Apple CEO took a stand in his letter. By
addressing the issue and clearly stating which side of the fence he was on,
Cook showed that he was not afraid of having tough conversations. During
uncertain times, it helps when you reach out and reassure your team. And even
though they may not always agree with your viewpoint, they will respect you for
connecting and value your opinion.
Kunal Bahl, Snapdeal CEO Letter Lesson: Two-way communication
At a time where employees
may be questioning their role in the company, Bahl takes the time out to talk
about the future of the organisation, highlighting their priorities, touching
upon rumours and best of all, ending on a positive note.Another aspect of his
letter to his employees that stands out is Bahl's own call for two-way
communication.He urges his employees to reach out to him about their concerns
and even suggestions, which shows that not only does he have an open door, but
that everyone is welcome, no matter the level. And by keeping the tone of his
letter causal, it's more likely his employees will take him up on his offer.
Travis Kalanick, Uber CEO Letter Lesson: Own up to your mistakes
Take a leaf out of
Kalanick's book the next time you mess up -admit it. Kalanick knew he was out
of line when he had a heated exchange with one of his drivers, but instead of
making up an excuse or beating around the bush, he addressed his own flaws and
apologised. Showing your employees that you need to be responsible for your
behaviour, no matter where you are on the corporate ladder, will make them more
conscientious workers. It reinforces that no one is above common courtesy.
Mukesh Bansal, Myntra founder Letter Lesson: Not all business
In these days of quick
interactions and fast deals, most of us often forget the human side to
business. But in Bansal's exit note to his colleagues at Myntra, he shows that
it's not always just about the numbers but the other connections you make along
the way.
His letter lets people in
on what he does in his downtime, highlight ing his role as a dad and travel
junkie.
By using “we“to address his
fellow workers, he imparts a sense of camarade rie. This can increase feelings
of loyalty towards a company.
He wants his colleagues to
know that they are not just a cog in the machine, but part of the family.
|
glynda
alves
|
ET20APR17
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