Sylvia Ann Hewlett and Ripa Rashid believe that companies can no longer afford to maintain this blind spot. The authors of Winning the War for Talent in Emerging Markets: Why Women Are the Solution (Harvard Business Review Press, 2011)
India came out of this research as the most innovative in terms of what companies are doing with female talent.
Eleven percent of CEOs in India are women — which is four times more than the Fortune 500 has ever managed.
One reason is that the business process outsourcing industry was at the heart of India’s initial economic growth spurt, and by definition it required flexibility and unusual work hours.
That kind of work model attracted a lot of women. Moreover, companies in India were willing to take risks with their talent model.
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