Wednesday, December 30, 2015

LINKEDIN SPECIAL.......... 4 Simple Tricks to Spot Fake LinkedIn Profiles

4 Simple Tricks to Spot Fake LinkedIn Profiles




Do you use LinkedIn to connect with your professional contacts and to interact or look around for potential employment opportunities? If yes, then you must have surely received LinkedIn connection requests from some people unknown to you at some point in time. Most people assume that LinkedIn is a reliable and secure platform to meet new people. However, it has recently come to light that there are several fake LinkedIn profiles out there as well, which are used to connect with unsuspecting people and then gather their personal and professional information.
These fake LinkedIn profiles are part of well-designed social engineering campaigns that target people to get as much data on them as possible. Once connected with a target on LinkedIn, an attacker can see in-depth details about who they interact with, where they work and several other valuable pieces of information.
Recently, about 25 fake LinkedIn profiles were discovered in areas in the Middle East, North Africa and South Asia. They are assumed to be part of a wider cyber-espionage campaign that is aimed at individuals working in varied sectors such as Government, telecommunications, defense, energy, banking and more. In fact, it was found that these 25 fake LinkedIn profiles were connected to approximately 200 legitimate people from these backgrounds.

How to Spot Fake LinkedIn Profiles
While it is natural tendency to be more trusting towards people on LinkedIn, a fact that makes it easier for attackers to carry out social engineering and spear-phishing campaigns over the platform, there are a few simple signs for spotting fake profiles over the network. While it would be unwise to simply reject all connection requests from unknown people, here are a few things to look out for while accepting such connection requests.
1. Look for suspicious profile photos or stock photos used in profiles. The best way to detect a fake profile is to spot a fake profile picture. If you see a picture that is clearly a stock image then you should be cautious. See if the image matches the age and gender of the individual and if it looks clearly out of sync. Also carry out a reverse image search using a service like TinEye to see where the image originated from.

2. Study the work experience and the position of the unknown invitation. Do a quick scan through the profile of the person and see if you can spot some kind of natural progression through their career. If all you see is a number of high profile positions across different domains, then something must be off. Moreover, will you really believe it if you get an unexpected LinkedIn connection request from a Director at Microsoft or some other big corporation.

3. Have a look at the number of connections and endorsements an individual has. Ultimately, the purpose of LinkedIn is to connect with more people from your professional network and then endorse each other to improve credibility. So if you see a profile with a very low number of connections and endorsements then you should probably get a little suspicious and dig a little deeper.


4. See the kind of groups that the individual is a part of. Another great way to spot a fake LinkedIn profile is to see the nature of groups that the person is part of. Check to see if the groups have some connection with the person’s career, interests or field. If not, then you should be suspicious and should delve a little further to see if the profile is genuine or not.
So what do you do when you actually spot a fake LinkedIn profile? For starters, do not accept connection requests or click on links that they send you. Secondly, make use of the LinkedIn Safety Center to report fake profiles so that they can conduct their quality checks and remove these profiles from the platform. And as always, be aware and cautious and share your experiences with friends and family so as to enable everyone to avoid such instances.

Rahul Thadani 

http://blogs.quickheal.com/wp/4-simple-tricks-to-spot-fake-linkedin-profiles/

PERSONAL / HAPPINESS SPECIAL................. 57 Easy Ways to Be Happier and More Successful

57 Easy Ways to Be Happier and More Successful

A collection of guidelines to keep you focused, productive, and satisfied at work.
  
1. Assume people have good intentions.
Since you can't read minds, you don't really know the "why" behind the "what" that people do. Imputing evil motives to other people's weird behaviors adds extra misery to life, while assuming good intentions leaves you open to reconciliation.
2. Avoid using negative words.
Stop using negative phrases...such as "I can't," "It's impossible," or "This won't work." Stop using profanity, too. What comes out of your mouth programs your mind. When you talk trash, you're transforming your brain into trash.
3. Avoid spending time with stressed-out people.
You may not realize it, but your physiology is programmed to mirror the physiology of those around you. In other words, you can "catch" stress from other people. So although it may not be possible to avoid stressed people all the time, avoid them as far as possible.
4. Begin each day with expectation.
If there's any big truth about life, it's that it usually lives up to (or down to) your expectations. Therefore, when you rise from bed, make your first thought be, "Something wonderful is going to happen today." Guess what? You're probably right.
5. Breathe more deeply.
Breathing deeply calms you down but, more importantly, it helps ensure that plenty of oxygen is getting into your lungs and into your blood stream, where (among other things) it helps your brain work more efficiently.
6. Celebrate more frequently.
The small and large successes and accomplishments in your life deserve recognition. It's a mistake to head straight for the next task or the next goal without celebrating, even if it's only patting yourself on the back.
7. Daydream more frequently.
The idea that daydreaming and working are mutually exclusive belongs back in the 20th century. It's when you let your thoughts wander that you're more likely to have the insights that will make you both unique and more competitive.
8. Decide that you MUST achieve your goals.
When you approach a task that leads toward your goal, never start out by saying, "I'll try...." When you use that phrase, you're giving yourself permission to fail. Instead, phrase your action in terms of "I will...!" or "I must...!" No wiggle room allowed.
9. Define "failure" as "failing to take action."
Regardless of your goals and milestones, you don't have control over anything except your own behavior. Redefining failure as "failing to take action" puts failure (and therefore success) within your control.
10. Deflect partisan conversations.
Arguments about politics and religion never have a "right" answer but they definitely get people all riled up over things they can't control. When such topics surface, bow out by saying something like: "Thinking about that stuff makes my head hurt."
11. Don't waste energy on hate.
Hate is an emotional parasite that eats away at your energy and health. If something is wrong with the world and you can change it, take action. If you can't take action, you're better off to forgive and forget.
12. Don't take calls from strangers.
Unless you're working in telesales or product support, there's no reason you should ever take a call from somebody you don't know. After all, when was the last time you took an unexpected call that was truly important? If it's important, they'll get you through email.
13. Don't take yourself seriously.
The ability to laugh at your foibles not only makes you happier as a person, it makes you more powerful, more influential, and more attractive to others. If you can't laugh at yourself, everyone else will be laughing behind your back.
14. Don't try to win every argument.
Some battles aren't worth fighting, and many people are easier to handle when they think they've won the argument. What's important isn't "winning," but what you, and the other people involved, plan to do next.
15. Don't succumb to malice or gossip.
Before you tell a story about anybody else, or listen to such a story, ask yourself four questions: 1) Is it true? 2) Is it kind? 3) Is it necessary? and 4) Would I want somebody telling a similar story about me?
16. Don't worry what others think about you.
You can't mind-read and you don't have everyone else wired into a lie detector. Truly, you have NO IDEA what anyone is REALLY thinking about you. It's a total waste of time and energy to cling to your own idea of what that might be, especially if it's negative.
17. Drink more water.
Even a tiny amount of dehydration can "drain your energy and make you tired," according to the Mayo Clinic. They recommend that men drink roughly three liters (about 13 cups) and women 2.2 liters (about nine cups) of total beverages every day.
18. Eat a big breakfast.
There's truth to the old saying that you should eat breakfast like a king, lunch like a merchant, and supper like a pauper. Fueling up early makes you less likely to need that extra jolt of sugar at about 10:30 a.m.
19. End each day with gratitude.
Just before you go to bed, write down at least one wonderful thing that happened. It might be something as small as a making a child laugh or as huge as a million-dollar deal. Whatever it is, be grateful for that day because it will never come again.
20. Exercise your eyes.
While working at a screen, periodically stare at something that's far away, like out the window. If necessary, get up and find a window or at least a hallway so that you can focus at a distance. This keeps your eyesight from degenerating.
21. Find the right job for YOU.
While some work environments are inherently difficult, if you're consistently miserable, it's your fault. You owe it to yourself and your co-workers to either find a job that makes you happy or make the best of the job you've got.
22. If it's scary, do it now.
Being successful means taking risks, and risks are inherently scary. Rather than letting fear keep you from taking action, use it as a signal that it's time to actually take action. It may sound trite, but there's real truth the old saying: "Feel the fear, then do it anyway."
23. Know and keep your personal limits.
While your job might sometimes seem like the most important thing in your world, you're killing a part of yourself if you let work situations push you into places that violate your privacy and your integrity.
24. Let go of your results.
The big enemy of happiness is worry, which comes from focusing on events that are outside your control. Once you've taken action, there's usually nothing more you can do. Focus on the job at hand rather than some weird fantasy of what might happen.
25. Listen to something inspiring.
Your ears are the pathway to your brain. When doing something visually boring (like driving), listen to audio books or motivation talks. When you need some extra energy, listen to music that "pumps you up."
26. Make a public commitment.
To provide an extra oomph to your efforts, make a formal public commitment to your goals. For example, you might want to sign up for a charity race that you couldn't possibly run without first getting yourself in tip-top shape.
27. Make peace with your past.
Focusing on past mistakes or wrongs inflicted on you is like driving a car while looking in the rearview mirror. You'll keep heading in the same direction until you collide with something solid.
28. Make your goals pervasive.
Post your goals everywhere you spend time. Post them on your bathroom mirror, right behind your computer screen, and on the dashboard of your car. The more you see your goals, the easier it will be to achieve them.
29. Monitor your progress.
Keep a record of what you've already accomplished. Review this when you're feeling discouraged or unsure--it's an instant confidence builder and helps you focus on the positive.
30. Never argue with strangers.
When you're driving, you're going to see people driving in ways that are stupid, dangerous, and annoying. Even so, you're wasting your energy getting upset about what they do, much less reacting to it by honking or flipping the bird.
31. Never attend agenda-less meetings.
Meetings are only useful if people know why they're meeting in the first place. An agenda provides focus and purpose. The lack of an agenda guarantees meandering conversations that dive into ratholes. They're a waste of your (and everyone else's) time.
32. Realize that YOU are responsible for your emotions.
Your attitude isn't controlled by the outside world. While truly sad things do happen, most of the time your attitude is the result of how you're viewing the world, rather than what's happening in it.
33. Remember that everything will change.
The nature of the physical universe is change. Nothing remains the same; everything is, as the gurus say, transitory. Whether you're celebrating or mourning or something in between, this, too, will pass.
34. Remember that rejection is an illusion.
Rejection is an emotionally-loaded term that people unwisely use when they fail to achieve a goal that involves another person. Nobody feels "rejected" when they set a goal to, say, run a four-minute mile, but then only end up running it in five minutes.
35. Set achievable yet inspirational goals.
If you don't believe your goal is achievable, you won't take action to achieve it. Therefore, any goal that you set must be within the realm of possibility and tied to actions that you can actually take.
36. Set measurable milestones.
Big goals are easier to achieve if you break them up into smaller chunks or milestones. Achieving milestones gives you more confidence, strengthens your motivation, and helps you build momentum.
37. Smile and laugh more frequently.
Contrary to popular belief, smiling and laughter are not the RESULT of being happy; they're part of a cycle that both creates and reinforces happiness. Find reasons to smile. Never, ever suppress a laugh.
38. Stop comparing yourself to others.
Everybody, and I mean everybody, starts out in a different place and is headed on their own journey. You have NO idea where someone else's journey might lead them, so drawing comparisons is a complete waste of time.
39. Stop complaining about not having enough time.
You get the same amount of time every day as everyone else. You may feel you're short on time and that you desperately need more, but when the day started, you got your fair share: 24 hours. Nobody got any more than you did, so stop complaining.
40. Stop listening to and leaving voice mails.
A voice mail message consumes minutes of your time (more if you have to replay) to communicate information you could absorb from an email in seconds. Explain in your outgoing message that you don't use voice mail and provide your email address.
41. Stretch regularly.
Your body is not well suited for sitting down for long periods of time. Quite the contrary, the human body evolved so that it's optimized for running around in the woods, whacking animals with a stick.
42. Take a walk after lunch.
Numerous scientific studies have shown that a walk after a meal improves your digestion, helps you regulate your blood sugar, and increases your mental acuity. It's the best way to avoid that "heavy" feeling that often follows a meal.
43. Take action immediately after setting a goal.
Once you've gotten your goals set into your mind, it's time to take action. Approach each action with confidence that you'll eventually succeed. The more action you take at the beginning, the more momentum you build.
44. Take power naps.
Lack of sleep is disastrous to your health and numerous studies show that people are more productive at work after taking a quick nap. Don't fall into the trap of working when you're sleepy. You'll get it done faster if you give your brain a break.
45. Take the stairs.
While stair climbing doesn't consume all that many calories (about 300 if you're average height and weight and climb five flights, five times a day), it does cause your heart to work harder, thereby improving your circulation and your overall health.
46. Take time to plan and prioritize.
The most common source of stress is the perception that you've got too much work to do. Rather than obsess about it, pick one thing that, if you get it done today, will move you closer to your highest goal and purpose in life. Then do that first.
47. Think of rejections as steppingstones.
When I wanted to publish my first business book, I sent the proposal to dozens of editors and got plenty of "rejection" letters. Rather than feeling discouraged, I started each day by laying out the letters on the floor and walking on them as if they were steppingstones.
48. Throw out things that aren't useful or beautiful.
You'll be spending about a third of your waking adult life at work. Why would you want to fill your work environment--and that part of your life--with objects that are useless and ugly?
49. Treat setbacks as success signals.
Most people treat setbacks as mini-failures, and often use them as an excuse to give up...and therefore fail. Learning what doesn't work is an essential part of learning what does! Setbacks are a sign that you're making progress.
50. Turn off background TV.
Many households leave their TVs on as background noise while they're doing other things. The entire point of broadcast TV is to make you dissatisfied with your life so that you'll buy more stuff. Why subliminally program yourself to be a mindless consumer?
51. Turn off depressing news.
 So whenever there's a news story that starts to make you angry or upset, change the channel--unless it's 100 percent relevant to your life--or click to another page. Why torture yourself needlessly? You're only draining away your own energy!
52. Turn off your computer alerts.
Doing something creative, talking to somebody important, or absorbing complex information are all impossible if your computer and phone are chirping and beeping for your attention. Whatever it is, it can wait.
53. Use more positive words.
When asked "How are you?" respond with "Terrific!" or "Fabulous!" or "I've never felt better!" rather than a depressing "OK" or "Getting by." Rather than saying, "I'm enraged!" say "I'm a bit annoyed"--or, better yet, "I've got a challenge."
54. Use technology to stay focused.
Set reminders in your email and calendar programs to keep you focused on achieving your goals rather than just noting activities that pop up throughout your daily life. Harness technology to focus your efforts rather than distract them.
55. Work 40 hours a week (or less).
Workaholics may think they're accomplishing more than the less fanatical worker, but in fact, long hours result in stressed-out people who get too sick to work and produce sloppy results that must be either scrapped or redone.
56. Write your goals down on paper.
Talk is cheap, so goals aren't real unless they're written down on paper, by hand. This subliminally tells your mind that these goals are IMPORTANT and DIFFERENT, as opposed to a text email that you send to yourself, which is soon composed and soon forgotten.
57. Write your goals out every day.
The more frequently you write your goals down on paper, the more power they've got. When Scott Adams, of Dilbert fame, wants to achieve a goal, he writes that goal down 10 times every morning.
BY GEOFFREY JAMES

http://www.inc.com/geoffrey-james/57-easy-ways-to-be-happier-and-more-successful.html?cid=em01014week50a

EMAIL SPECIAL.......... Write the RIGHT WORDS

 Write the RIGHT WORDS


HERE IS A LOOK AT THE STRATEGIES THAT ONE CAN USE TO ENSURE THAT THE BUSINESS MAILS THEY ARE SENDING ARE CLEAR,EFFECTIVE, AND SUCCESSFUL

E-mails are ubiquitous.
There is no surprise that a large percentage of these mails are business mails. An effective mail can make your impression really strong, but a poorly-written mail leaves an equally poor impression at work.
The art of writing e-mails is hardly discussed, but emails are one of the most crucial part of any business.So, here is how you can write an effective business mail.

MAKE YOUR PURPOSE CLEAR
The purpose of your e-mail must be easily identified.Business e-mails should be crisp and should be able to convey the message effectively. “By reading the mail, the receiver should understand the purpose of the e-mail, whether it is for a decision or simply for an information. Bullet points highlighting the conversation are considered most effective,“ suggests Deepak Shetty, senior director HR, Philips Innovation Campus, Bengaluru. Vipul Singh, vice president and head of HR, ADP Private Limited gives an interesting mantra for business mails, “The KISS rule applies to e-mails. Keep it short, simple and straight to the point.“ One should keep the objective of the e mail in mind as it will help n writing clear and concise e-mails. “Trying to use big words and corporate jargons s a baggage that professionals carry, which should be avoided to make a asting impact,“ further adds Rajita Singh, head HR, Broadridge Financial Solutions.

TECHNICALITIES
CC with moderation
Emails should be addressed o only those who need to read it, as it seems to be a practice these days to mark a arge number of people in copy. The result is that the mail goes into spam. As per he experts, recipients marked on the mail should be chosen as needed and categorised appropriately under 'To', 'CC' and 'BCC'.
Salutations
Salutation is where the most goof-ups happen. The most commonly usedaccepted salutation is MrMs. In certain circumstances, sirmadam is also accepted f the recipient is very senior in age or holds an mportant position. 'Hi' and 'dear' are largely used as a prefix.
Subject line
In addition to the body of the mail, it is very important that the subject line of the mail is of the reader's interest for him to read through.
CHECK THE TONE
Since a majority of these mails may be written internally amongst the employees of the same organisation, the language and tone of the e-mails will surely reflect on interpersonal relationships within the organisations.When we meet people faceto-face, we use the other person's body language, vocal tone, and facial expressions to assess how they feel. E-mail robs us of this information, and this means that we have to be extra cautious with what we write and how it will be perceived.
PROOF READ
Finally, before you hit 'send', take a moment to review your email for spelling, grammar, and punctuation mistakes.Initially, little practice may be required while writing critical e-mails, especially when one is writing to someone senior in the organisation. Framing a skeleton or the rough flow of the e-mail in your mind before actually writing the e-mail will help set the context right. Editing the emails thoroughly is necessary to make the emails effective. “No one would like an e-mail filled with grammatical and typographic errors. Hence, n spite of applying spell check and other auto correct options, one should thoroughly review and edit the e-mail before sending,“ concludes Singh.
Vaishali Tanwar

TOI16DEC15

HR SPECIAL........... Identifying core strengths through reviews

Identifying core strengths through reviews


Letting your employees review you can lead to personal and professional growth of the team, and you

Organisationally, we are far away from team members 'reviewing' their managers. Before we get there, there are a few hurdles to be crossed: a) Willingness of the 'boss' to receive feedback and do something constructive about it; b) 'Dare' in the employee to give feedback without fear of any consequence whatsoever; c) Acceptance on the part of the reporting manager that he may be and ideally should be having people in his team.
Structured interventions:
FORMAL APPRAISAL PROCESSES
In the mid-year and annual appraisal process, the management generally has two questions that the reviewee is expected to first fill online and then discuss in the face-to-face meeting with the reporting manager. First, two things that you should continue doing to enable my performance; and second, two things that you could do differently to help me perform better. While the first one was always filled up, we found the second one to be blank in almost 30-40% of the forms, a couple of years back. HR teams had to intervene and take some steps to bring in the change.
UPWARD FEEDBACK
While annual and mid-year appraisals evaluate the accomplishment of the goals and objectives, in most cases, the manager does not really receive comprehensive feedback on hisher style of team management, since the manager's own supervisor has littleno view to the leadership style that is employed with the direct team. Therefore, in a way ,a very critical developmental feedback related to organisational performance is missing in most cases! So, here comes the practice of upward feedback a tool to collate a collective team feedback based on individual responses. This would enable a manager to get objective feedback on aspects of his leadership; aspects that play a big role in the motivation, retention and performance of his team. Actively encouraging the direct team to give feedback can lead to personal and professional growth of the manager.
Un-structured interventions:
Every team has a cadence of regular group meetings to do stock taking. Encouraging peer-review during these meetings is a great way of collectively uplifting each other's performance levels.
Identify core strengths of each team member like e-mail communication, project planning, data analysis, presentations skills, etc., and then build a work culture wherein these 'in-house experts' review the rest of the team as and when necessary .
Needless to say , the reporting manager is the catalyst in bringing in a change for the better in the work culture.
Shampi Venkatesh
-- chief people officer , NIIT Ltd

TOI16DEC15

PERSONAL /COMPETITOR SPECIAL........... WHAT I LEARNT FROM MY COMPETITOR (2)

WHAT I LEARNT FROM MY COMPETITOR (2)

Swatch's Segment Strategies and Quality Obsession are Worth Emulating
Bhaskar Bhat, Managing Director, Titan
CLAIM TO FAME: Credited with turning Titan Industries around and making it a market leader in mass premium “ watches and branded jewellery
THE LESSON: In watches and jewellery, the segments in which Titan dominates, most of the competition is from the unorganised sector, which is tough to compete against, says Bhat. In watches, for instance, there was a lot of smuggling. “But at the same time, by being an organ ised player you have an advantage of being a brand the customer can trust.“
In watches, rather than naming a rival brand, Bhat prefers to dis cuss “companies to benchmark oneself against, such as the Swatch group“, even though they might be in different segments, with Swatch being a luxury brand. “That's a profitable, very formidable group with a set of brands. Though they are much bigger than us globally and we are not a luxury brand, their market segment strate gies and obsession with quality are worth emulating,“ says Bhat.
Such luxury brands have a single-minded approach to segmenta tion, whereby they will not dilute their strategy to remain sharply focused on a certain kind of consumer, whatever be the prevailing conditions. “They'll continue to target that consumer,“ he adds.
When asked to comment on HMT, the erstwhile dominant player in watches, Bhat says Titan's larger focus had always been on the con sumer and not the competition. “We try and offer customers what best we can give them. When you go enter the market, you under stand what consumers are not getting and offer them that.“ Similarly, in jewellery, there were several regional players but no player with a national footprint till they entered. “The market was fragmented with local players. We entered with the aim of serving a slightly different consumer, who would be younger, upwardly mobile and probably had shifted 2-3 cities. To them, we were a desirable brand,“ he says.
(Indulekha Aravind)

ETM27DEC15

URDU SPECIAL ...................Urdu's Dark Knight

Urdu's Dark Knight


Sanjiv Saraf popularises the language of poetry through his website and an annual festival that became a crowd-puller in the first edition

Sanjiv Saraf demolishes several stereotypes. For instance, the idea that Urdu is a language that is cherished only by Muslims; that if you are rich, your idea of leisure has to revolve around race tracks and auctions; or that the Urdu language belongs to the older generation.
For Saraf, rescuing Urdu from neglect and popularising it is his life's mission. It is also something he attends to with the kind of taste the poetic language deserves. The Rekhta website he has created is perhaps the largest available online resource on the language. It is also extremely user-friendly with multiple mechanisms of translation.
The Essence Within
Saraf belongs to Rajasthan and grew up speaking Hindi. Over time the businessman acquired a taste for Urdu poetry and ghazals. Urdu sort of grew on him and, four years ago, Saraf hired a tutor and learnt the language including the script. “Everybody loves Urdu because of its rhythm, cadence, softness and sophistication,“ says the bearded man at his tastefully designed and furnished home.
According to Saraf, “the postulate of linking Urdu with Islam is fundamentally a flawed conception“. “Urdu was born here in India. It developed here. In no other country in the world do you have Urdu.There is so much of Hindi in Urdu,“ he adds.
The reason behind the popularity of the language is the use of simple words that convey more. The words initiate a deeper connect with the person to whom the words are addressed. “Urdu is a language of love. But unfortunately now it is deemed to be the language of the invaders. It is not. Urdu poetry is capable of conveying so much in so few words,“ Saraf concedes.
In March, he organised the Jashn-e-Rekhta festival for the first time. The festival includes dastangoi (story-telling), plays, mushaira, qawwali, ghazal, singing, discussions, baitbaazi (Urdu poetry competition), calligraphy workshops, lectures, exhibitions and poetry readings. “We were expecting a crowd of around 2,000 people but 18,000 turned up.“
The festival organisers were surprised to see a huge crowd of youngsters who participated in the festival. “They came on motorbikes and sat on the floor. There were all sorts of people who came from every kind of age group and background.It was anything but an only-Muslim programme.“ That the younger generation has an interest in Urdu was a revelation. For the first time in years, there is now an understanding that the reason behind the slow death of the language was the lack of patronage and not the want for an audience.
The mood therefore, for the first time in years, is upbeat as poets, writers, scholars and connoisseurs of the language have now found a place to meet up and exchange ideas.In 2016, the festival will be held at the IGNCA in February and names such as Gulzar, Javed Akhtar as well as a host of singers from Pakistan such as Tina Sani and Rafaqat Ali Khan along with celebrity poets from the neighbouring country are expected to participate.“We have got extremely good support from the ministry of external affairs and the minister concerned Sushma Swaraj in particular.“
For her part, Swaraj gave it back in style in Parliament to those who criticised her for speaking in Urdu on her recent visit to Pakistan. “I would like to tell those people that Urdu is also my country's language,“ the external affairs minister said in parliament.
Retrieving the Language
Actress Nandita Das who supports the Rekhta initiative says that being part of the festival means a lot to those interested in poetry. “It was most heart-warming to be at the festival. There were a lot of young people and to think that Urdu was considered the language of an older generation. Every session was packed.“ Das says that Saraf 's initiative is extremely significant as the language needs to be revived. “The language we normally speak is Hindustani as there are a lot of Urdu words used in it. We have made Urdu a Muslim language whereas a language belongs to a region.“
Das adds that India needs to reclaim many such languages that are dying. “Sanjiv belongs to a Marwari business family. It is his love for the language that has prompted him to start the festival. He did not even take sponsorship for the project,“ says Das.
Justice Markandey Katju says that in India the two languages that define the country are both neglected: Urdu and Sanskrit.“Urdu used to be the common language of all educated people in India till 1947. The revival of Urdu is as important as the revival of Sanskrit. Reviving these languages is very important, if the nation is to progress,“ says Justice Katju. “Urdu was the language of free thinkers; the poetry was often about voicing protest against injustice and inhumanity.“
KP Narayana Kumar

ETM27DEC15